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The Orbit blog

Field notes on AI-era growth, deliverability, voice, and messaging for developers and teams building on Orbit by Devotel.

  • Orbit Editorial Team

    Post-Vacated TCPA State-Overlay Calendar: H2 2026 and the Pre-Send State Screen

    With the federal one-to-one consent rule vacated, the regulatory calendar that matters for H2 2026 is a set of seven state overlay laws running on top of the residual federal TCPA baseline. This post walks the date-anchored state list and the pre-send state-screen checklist the Devotel Orbit compose surface already flags, so a buyer's legal team can circulate one calendar and one checklist.

    • TCPA
    • state overlays
    • calling windows
    • compliance
    • H2 2026
    • consent
    • litigator scrub
  • Orbit Editorial Team

    Opt-Out Scope in Orbit — Why Your WhatsApp STOP Blocks SMS Too

    A recipient who texts STOP on WhatsApp is suppressing the phone number, not the thread. Orbit records the revocation at scope `all`, so the same number is fenced on SMS, RCS, voice, and every other channel that can reach it. This explainer walks the scope model, why the default is deliberately over-inclusive, and the one way to hold a narrower posture.

    • opt-out scope
    • suppression
    • WhatsApp
    • SMS
    • revocation parity
    • consent
  • Orbit Editorial Team

    Identity Resolution and Propensity Segments: The CDP Mechanics Behind Every Campaign You Send

    Why identity resolution decides whether your segment is a person or a duplicate, what Devotel Orbit's Audience hub actually ships — identity rules, computed traits, propensity segments, churn risk, merge, consent — and how a 'high-propensity, low-churn' segment lands in a WhatsApp journey without a standalone CDP.

    • CDP
    • identity resolution
    • propensity segments
    • churn risk
    • audience activation
    • consent
    • 2026
  • Orbit Editorial Team

    Tracking Pools and Dynamic Number Insertion (DNI), Explained

    DNI swaps the phone number a site visitor sees so an inbound call can be attributed back to the campaign that drove it. This explainer fixes the terminology (DNI vs DNC vs DNO vs TRACED), walks how Devotel Orbit's tracking pools bind a number to a visitor session, shows where attribution lands, and covers the consent, quiet-hours, and IVR/AI-agent routing questions buyers ask before they ship one.

    • DNI
    • dynamic number insertion
    • tracking pools
    • call tracking
    • attribution
    • numbers
    • consent
    • quiet hours
    • IVR
    • AI voice agents
    • 2026
  • Orbit Editorial Team

    Voice clones on Orbit: custom brand TTS for AI agents

    A voice clone is a custom TTS voice your organization owns — trained from a recorded call with documented consent, or designed from a text description. This guide walks the Voice Clones page on Devotel Orbit — the two creation modes, the Synthetic-voice watermark credential workbench, how a clone plugs into AI voice agents as the speech voice, the consent rules that apply before you train one, and how a brand voice carries into multilingual messaging.

    • voice clones
    • custom TTS
    • AI voice agents
    • brand voice
    • synthetic voice
    • watermarking
    • consent
  • Orbit Editorial Team

    Video session recording and co-browse: the compliance posture support teams actually configure

    Support teams deploying video session recording and co-browse own the consent and retention decision — the platform ships the controls; the tenant answers them. The two controls that matter, which calls record and how participants are told, mapped onto Devotel Orbit's video channel.

    • video buyer guide
    • video API
    • recording
    • co-browse
    • compliance
    • consent
    • retention
    • 2026
  • Orbit Editorial Team

    Consent-Proof-First Messaging: Tenant-Owned Controls for 2026

    How to run messaging consent so the proof arrives before the campaign — the fields a consent record must carry, where Orbit surfaces them, what to hand counsel, and a quarterly review that keeps the ledger true.

    • consent
    • compliance
    • messaging
    • TCPA
    • GDPR
  • Orbit Editorial Team

    Attentive and Postscript Alternatives in 2026: the SMS-First Family, Named

    Attentive and Postscript are the two SMS-marketing platforms US DTC teams shortlist first — SMS-first lifecycle marketing sold on per-subscriber or bundled message plans, scoped to Email plus SMS. This comparison names them, scores the SMS-first archetype against an omnichannel platform on channel jurisdiction, consent portability, and pricing model, and keeps the carve-out where SMS-first is genuinely the right answer.

    • Attentive alternatives
    • Postscript alternatives
    • SMS marketing
    • DTC
    • comparison
    • pricing model
    • consent
  • Orbit Editorial Team

    CAN-SPAM vs CASL: The US Opt-Out and the Canadian Opt-In, Channel by Channel

    CAN-SPAM lets you send until the recipient opts out; CASL does not let you send until the recipient has opted in. This explainer walks the seven CAN-SPAM requirements and the Orbit surface behind each, the CASL express/implied-consent split, and a per-channel asymmetry table covering email, SMS, and voice.

    • CAN-SPAM
    • CASL
    • email compliance
    • opt-in vs opt-out
    • suppression
    • consent
  • Orbit Editorial Team

    Call-Recording Consent Rules in 2026: What CPaaS Tenants Must Configure

    Call-recording consent is not one rule but fifty of them, and the 2026 posture has shifted — carriers and platforms now treat your consent configuration as part of the message-and-call policy you are accountable for. The one-party vs. two-party split, modelled as the two controls every CPaaS tenant owns (which calls record, and how callers are told), and how to set them in Devotel Orbit.

    • call recording
    • consent
    • compliance
    • two-party consent
    • 2026
  • Orbit Editorial Team

    Customer journey: a definition for communications teams

    Defines the customer journey for communications teams: the five stages, how channel and consent rules differ per stage, and a minimal mapping process for messaging programs.

    • customer journey
    • omnichannel
    • channel selection
    • consent
    • customer experience

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Blog — Orbit by Devotel